Purple Innovation, Inc. (PRPL): insider trading, Congress trades & who owns it

Insider signal
40/100
Insider selling · 90 days
Insider buys
$29K
1 buyer · 12 months
Insider sales
$0
0 sellers · 12 months
Funds holding
61
13F · Q2 2026
Congress trades
None
none in 2 years

Purple Innovation, Inc. insiders have been one-way buyers this past year: one person put roughly $29,000 into the stock and nobody sold at market prices.

Biggest single buyer: Lucian Robert Gerard, CFO, with roughly $29,000. C-suite participation is part of the picture here.

Big money check: 61 institutions held PRPL as of Q2 2026, and more funds sold than bought. Looking at the quarterly pattern: No open-market insider buying or selling in the last full quarter. Insiders bought in 1 of the last 7 full quarters.

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Latest insider trades in PRPL

FiledInsiderRoleTypeSharesPriceValueSource
May 6, 2026Lucian Robert GerardCFOBuy60,000$0.49$29KSEC
Jun 28, 2024DeMartini RobertCEOBuy51,061$0.98$50KSEC
Jun 28, 2024DeMartini RobertCEOBuy138,834$1.03$143KSEC
Jun 28, 2024DeMartini RobertCEOBuy10,105$1.01$10KSEC
Mar 26, 2024Ulrich George TurnerOfficerBuy4,000$1.52$6KSEC
Aug 30, 2023DICAMILLO GARY TDirectorBuy10,000$2.22$22KSEC
Jun 6, 2023McGarvey Casey KaleExecutive OfficerBuy22,300$2.85$64KSEC
May 30, 2023KERBY JEFFERY SCOTTExecutive OfficerBuy16,350$3.45$56KSEC
May 17, 2023DeMartini RobertCEOBuy50,000$2.97$148KSEC
May 16, 2023DARLING SETH LANEDirectorBuy17,000$3.03$52KSEC
May 15, 2023Pate R CarterDirectorBuy16,949$2.95$50KSEC
Mar 27, 2023HAYNOR ERIC SCOTTCOOBuy138,598$2.75$381KSEC
Mar 27, 2023KERBY JEFFERY SCOTTExecutive OfficerBuy23,077$2.77$64KSEC
Feb 14, 2023Coliseum Capital, LLCDirectorBuy5,960,320$4.50$26.8MSEC

Questions about PRPL

Are insiders buying or selling PRPL stock?

In the last 12 months Purple Innovation, Inc. insiders made open-market purchases worth about $29,000 and sales worth about $0. Data comes from SEC Form 4 filings, updated every 30 minutes on CapitalSnitch.

When was the last insider trade in PRPL?

The most recent open-market insider trade in PRPL was filed on 2026-05-06.

How many institutions own PRPL?

61 investment managers reported holding PRPL in SEC Form 13F filings for Q2 2026.

Has any member of Congress traded PRPL?

No congressional trades in PRPL were reported in the past two years. The full list is free on CapitalSnitch.

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Public-record data for research and education, not investment advice. Insider sales are often pre-planned (10b5-1). Congress data: Data derived from public disclosures filed under the Ethics in Government Act and the STOCK Act, republished free for public transparency and news reporting. Disclosures may lag the trade by 45 days or more and show amounts only as ranges. This data may not be used for credit rating, loan underwriting, solicitation of money (political, charitable or other), direct-mail or commercial targeting (5 U.S.C. 13107).